Email marketing can bring repeat business on autopilot—if done right. Here’s how to get started without technical overwhelm.
Step 1: Choose a Simple Tool Start with Mailchimp or MailerLite.
Step 2: Create a Lead Magnet Offer a freebie (eBook, checklist) in exchange for emails.
Step 3: Set Up a Welcome Series Send 3–5 emails introducing your brand and value.
Step 4: Automate Offers Use automation to send discount codes or event reminders.
Step 5: Segment & Personalize Group your list by interest or behavior.
Need help setting up your first automated campaign? Let us do it for you.