Running Facebook ads sounds easy—until you spend your budget and get zero results. Most businesses fail to get ROI because of a few common mistakes. Here’s how to avoid them. Mistake #1: Poor Audience Targeting Many businesses target broad demographics without narrowing down to buyer intent. Fix: Use custom audiences and detailed interests. Mistake #2: Weak Creative Assets Blurry images […]

2. How to Use SEO to Get Found Online: A Step-by-Step Guide for Local Businesses Intro: If your business doesn’t show up on Google, it’s almost invisible. SEO (Search Engine Optimization) helps you get discovered by people actively searching for what you offer. Step 1: Claim Your Google Business Profile List your business, add photos, hours, and get reviews. Step […]

Email marketing can bring repeat business on autopilot—if done right. Here’s how to get started without technical overwhelm. Step 1: Choose a Simple Tool Start with Mailchimp or MailerLite. Step 2: Create a Lead Magnet Offer a freebie (eBook, checklist) in exchange for emails. Step 3: Set Up a Welcome Series Send 3–5 emails introducing your brand and value. Step […]