2. How to Use SEO to Get Found Online: A Step-by-Step Guide for Local Businesses
Intro: If your business doesn’t show up on Google, it’s almost invisible. SEO (Search Engine Optimization) helps you get discovered by people actively searching for what you offer.
Step 1: Claim Your Google Business Profile List your business, add photos, hours, and get reviews.
Step 2: Use Location-Based Keywords Example: “salon in Westlands Nairobi.”
Step 3: Get Backlinks from Local Directories Submit to KenyaYetu, Pigiame, etc.
Step 4: Add SEO Content to Your Website Write blog posts answering local client questions.
Step 5: Track & Improve Use Google Analytics and Search Console.
Case Study: We helped a Nairobi dental clinic move from page 5 to page 1 in 3 weeks, increasing bookings by 80%.
Want similar results? Request a free SEO audit.
